Encore staff member, Tori Cook, has written an informative blog about the strategy involved in running a performance tour when you are not bringing-in the projected numbers of participants/instrumentalists. To summarize the situation in Tori’s words:
One of the biggest challenges in planning a performance tour is recruiting your passengers. If you travel frequently, you’ve most likely already been in a situation where everything seems perfect – you have the lowest price, the coolest destinations and top-notch venues all in place – but still people just aren’t signing up!
So what do you do when you are faced with a decision whether to travel or cancel your tour?
In addition to Tori’s ideas, here’s an idea that is also helpful:
If you are a Director of a public school, private school, or university ensemble, your colleagues in the Foreign Language, History, Art, and Photography Departments would jump at the chance of enhancing their respective programs with an international travel opportunity.
Bring them on-board! After all, you have your approvals, and your itinerary has been established- you’ve done all the preliminary work.
Encore Directors have the opportunity to add a cross-curricular dimension to their tour by having a colleague in another department (or ensemble) participate as a member of your performance tour, and bring their students along.
Foreign language students can introduce the performing group to international audiences in the native language of your host country. At lunchtime, the language students can help their music colleagues by ordering lunch in the local café, or bargain in the native language at the village vendor stalls (but never in an established storefront!).
History students can take the microphone on the motor coach and inform their music colleagues about the story behind the next site on the itinerary. They can add historical depth to the musicians’ experiences.
Art and photography students can sketch and photograph the performance venue and architectural highlights of the trip. They can capture audience reactions and even take time from the musician’s itinerary (say, during dress rehearsals) to set up an easel and paint, draw, or go on a photo expedition.
Remember, international travel changes lives, and what may appear to be a roadblock may actually be a new path to cross-curricular learning.
The post Enhance Cross-Curricular Learning Through Your Recruitment Strategies appeared first on Backstage at Encore Tours.
About the Author
Ward Dilmore is a recently retired music teacher from Wilmington High School, MA where he grew his string orchestra from 12 students to over 450, in large part due to his incorporation of foreign travel into the program. Ward initially traveled with other companies, but once he found Encore, he never looked back. He has taken his ‘Strings Attached’ orchestra overseas with Encore 7 times, in total taking over 1,200 students abroad during his years at Wilmington.More Content by Ward Dilmore